Dynamic + Collaborative

Emerging technologies, such as the Social Web, signify the advancement of systems that synthesizes an individual’s voice with an interconnected distribution platform allowing it be heard, shared and fused in ways once never imagined. By leveraging these technologies one can connect with like-minded people and form communities of action to change the world.

Professional Overview

I am digital communications strategist with more than 15 years of experience blending strategy, creative storytelling and emerging technologies to help commercial, nonprofit, political and higher education clients meet institutional objectives, create brand loyalty, and build meaningful relationships with global audiences.  Here is a brief overview of my achievements, professional experience, and technical skills and knowledge:

Highlighted Achievements

  • Spearheaded a paradigm shift at Georgetown University institutionalizing the use of emerging technologies for communicating with internal and external audiences; including defining the business case and technical requirements for a $10 million breakthrough broadcast audio/video infrastructure investment.
  • Created a content publishing system which transformed Georgetown’s ability to allow more than 2,500 users to publish content and syndicate it across the institution’s Web landscape, as well as, externally to distribution channels (e.g., Facebook, iTunes U, FORA.tv, Twitter, etc.) increasing views by more than 500 percent.
  • Developed and branded a public website and media extranet for the 2000 Democratic National Convention; used by more than 40 million visitors worldwide and 15,000 national and international journalists, respectively, producing a 16 point bounce for the Democratic presidential candidate.

Professional Experience

Digital Communications Strategist
Los Angeles, CA and Washington, DC (1999-present)
Consultant providing technology strategy, visual and user interface design, experience engineering, information architecture, prototyping, quality assurance testing, marketing and branding analysis, and application development services.

Adjunct Professor
Georgetown University | Washington DC (2009-present)
Adjunct professor teaching graduate course, “Digital Content Creation and Management: Digital Storytelling;” course prepares communications and public relation professionals to create, manage and deliver digital stories.

Director of Digital Media Communications & Strategy
Georgetown University | Washington DC (2006-2008)
Chief strategist, evangelist and adviser for the institutional use of new media, broadcast and Web technologies for internal and external communications for a top twenty-five nationally ranked student-centered research university.

Director of Technology Strategy and Development
Georgetown University | Washington DC (2003-2006)
Lead architect charged with assessing and leveraging new media, Internet, and Web technologies, as well as, key adviser to senior administrators about emerging technologies, online user behavior and trend forecasting.

Associate Director of Communications, Technology
Georgetown University | Washington DC (2001-2003)
Key developer responsible for designing mission-aligned technology solutions; managing technical logistics for signature events, responding to media inquiries and producing institutional content and crisis communication responses.

Webmaster
Democratic National Convention Committee (DNCC) | Los Angeles, CA (2000-2000)
Lead web architect in the development and branding of the DNCC’s public website (visited by more than 40 million visitors) and media extranet (information for 15,000 credentialed national and international journalists).

Web Development Project Manager
University of California, Irvine; Alumni Association | Irvine, CA (1999-2000)
Project manager for developing the web presence, Internet branding strategies and e-Commerce solutions for the University of California, Irvine Alumni Association supporting a global community of 50,000 alums.

Graphics & Digital Media Program Manager
University of California, San Diego; Extension | La Jolla, CA (1997-1999)
Program manager for a professional development portfolio; developing curriculum for certificate programs, managing 20+ faculty members and more than 200 web and graphic design courses generating a 25% growth in annual revenue.

Technical Skills and Knowledge

Web: social media, information architecture, user interface design, graphic design (e.g., Photoshop, Fireworks, Illustrator, etc.), usability testing, production (e.g., XHTML/HTML, CSS, Javascript, Flash, etc.), application development, e-commerce and online giving, content syndication (e.g., XML, RSS, APIs, etc.), rapid prototyping (e.g. Visio, OmniGraffle, MS Office, etc.), accessibility, search engine optimization, analytics and user research.

Broadcast: live event production, satellite and cable playout, live and on demand streaming (e.g., VOD, IPTV, DRM, etc.) production (e.g., Final Cut Pro, Premiere, Cakewalk, etc.), asset encoding (e.g., Flash, Microsoft Windows Media, Quicktime, H.264, etc.), content management, mobile delivery, search and preservation.

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